FOUNDATIONS OF DISTRIBUTION & LOGISTICS

27 hours - 27 points for certification renewal

Learn why distribution channels are so important. Be able to describe different channel design models. Explain tradeoffs between different channel network designs, including customer response time, product variety, product availability and delivery time. Explore inventory management and its function in distribution and logistics.

Course Modules:
• Operations Management
• Introduction to Distribution and Logistics
• Channel Network Design
• Distribution Inventory Management
• Distribution Requirements Planning
• Warehouse Management
• Packaging and Materials Handling
• Transportation Management
• Transportation Operations

FOUNDATIONS OF OPERATIONS PLANNING

27 hours - 27 points for certification renewal

Learn how to create a business strategy. Work with a business planning model to develop a mission and vision. Explore the universal principles of forecast management. Define and understand demand management. Dive into the details of sales and operations planning.

Course Modules:
• Operations Management
• Introduction to Planning
• Forecasting
• Demand Management
• Sales and Operations Planning
• Aggregate Operations Planning
• Master Scheduling Foundations
• Master Scheduling Processes
• Operations Systems

FOUNDATIONS OF MANUFACTURING MANAGEMENT

27 hours - 27 points for certification renewal

Explore how manufacturing strategy informs manufacturing process choices. Describe the necessary elements for an effective product-structure-management process. Discover how manufacturing professionals determine needs using material requirements planning (MRP).

Course Modules:
• Operations Management
• Introduction to Manufacturing Management
• Manufacturing Product Structures
• Basics of Material Requirements Planning
• Managing with MRP
• Capacity Planning and Management
• Production Activity Control
• Advanced Scheduling
• Lean Production Management

FOUNDATIONS OF MANAGING OPERATIONS

27 hours - 27 points for certification renewal

Learn to describe how the management of processes and operations is affected by product volume, service requirements, variety, demand variation and visibility. Discover the principles of effective product and service design. Gain knowledge of valuable project management models that you can apply to projects and daily operations.

Course Modules:

·         Operations Management

·         Introduction to Process and Operations

·         Project Management

·         Product Design and Development

·         Process Design Strategies

·         Total Quality Management

·         Statistical Quality Control

·         Process Improvement and Optimization

·         Organizational Management and Performance

FOUNDATIONS OF MANAGING OPERATIONS 

27 hours - 27 points for certification renewal

Learn to describe how the management of processes and operations is affected by product volume, service requirements, variety, demand variation and visibility. Discover the principles of effective product and service design. Gain knowledge of valuable project management models that you can apply to projects and daily operations.

Course Modules:
• Operations Management
• Introduction to Process and Operations
• Project Management
• Product Design and Development
• Process Design Strategies
• Total Quality Management
• Statistical Quality Control
• Process Improvement and Optimization
• Organizational Management and Performance

EMAIL MARKETING

4 Modules • 11 hours Learning content • Associate Certificate • 100% Online - On Demand

Overview

This online Email Marketing course provides certification and rich, job-ready skills to take your email strategy to the next level. Learn about creating and testing different email content, time management, data strategy and the key concepts in Marketing Automation.

What You’ll Learn

Module 1 - Data Strategy
Module 2 - Crafting Content and Managing Time
Module 3 - Creativity and Designing Content
Module 4 - Testing, Optimization, and Automation

DIGITAL DISPLAY

4 Modules • 7 hours Learning content • Associate Certificate • 100% Online - On Demand

Overview

Learn how to set up a display campaign in this powerful interactive Digital Display course. You’ll discover the principles of graphic design, campaign strategy and budget management, and how to test and measure different creative to make the most of your display strategy.

What You’ll Learn

Module 1 - Project Management and Planning an Advertising Campaign
Module 2 - Creativity and Preparing an Advertising Campaign
Module 3 - Creating a Display Advertising Campaign
Module 4 - Data, Collaboration, and Optimizing Campaigns

CUSTOMER EXPERIENCE (CX)

4 Modules • 8 hours Learning content • Associate Certificate • 100% Online - On Demand

Overview

This popular Customer Experience course teaches you the increasing importance of Customer Experience Management. Quickly grasp how to track and analyze the changing nature of your digital customers, create feedback loops and fully embed the customer experience within your business.

What You’ll Learn

Module 1 - CX: Agility and the Changing Nature of Customers
Module 2 - Designing CX: Placing the Customer at the Center
Module 3 - Optimizing CX: Authenticity and Involving Customers
Module 4 - Measuring CX: Data, Metrics, and Visualization

DIGITAL STRATEGY

4 Modules • 1 hours Learning content • Associate Certificate • 100% Online - On Demand

Overview

Fast track your knowledge of digital strategy fundamentals with this interactive short course. By understanding how to place digital at the heart of your business, you’ll learn how to align your strategy around customer personas, your brand story, your team, and the customer buying process.

What You’ll Learn

Module 1 - The Customer and Your Brand Story
Module 2 - Setting a Budget, Nurturing a Team, and Assessing Risk
Module 3 - Channel Planning for a Complex Buying Process
Module 4 - Becoming a Digital Leader

CERTIFIED DIGITAL & SOCIAL SELLING SPECIALIST

5 Modules • 6 hours Learning content • Associate Certificate • 100% Online - On Demand

Overview

Sharpen your digital selling & social media skills with this unique program. You’ll learn the art of finding, targeting, attracting and engaging prospects, closing sales, and building deeper post-sales relationships using a range of new social media tactics and tools.

What You’ll Learn

Module 1 - Fundamentals of Social Selling
Module 2 - Finding and Targeting Prospects
Module 3 - Attracting Customers
Module 4 - Increasing Engagement
Module 5 - Closing and Retaining

Write one or two paragraphs describing your product or services.

To be successful your content needs to be useful to your readers.

Start with the customer – find out what they want and give it to them.